Jürgen Sandhöfer


Every time when Jürgen sees other people using lots of plastic bags to put in their fruits and vegetables at the grocery, this unnecessary use of plastic makes him angry. The fact, that many of these bags are ending up in the sea and the increasing pollution of the oceans with all kinds of plastic made him a supporter of Orange Ocean.

Jürgen has worked for over 30 years in various research departments. He held positions at forsa, RTL Television and ProSiebenSat.1 Media SE. There he collected a lot of professional know-how in market and media research. Since 2019 he works as a free consultant in this section. He also works in methodic groups at the agof (Association for Online Research) and the agma (Association Media- Analysis). Jürgen holds a master’s degree in communication science with a focus on empirical research and German philology.